UK Events Diary is a live Calendar of Public and Business Events in spreadsheet format. Featuring many thousands of Carnivals, Festivals, County Shows, Motor Rallies, Trade Expos etc. etc., we believe it to be the most comprehensive and diverse database available for these types of Event. The Diary typically includes Event dates for up to two & half years ahead. 

Events obviously have an impact within the area in which they take place. This database’s purpose is to provide information for Businesses, Local Government and Services enabling them to prepare accordingly and to take advantage of the opportunities created by such Events. Beyond this its benefit to Event Organisers, Suppliers and Traders should prove invaluable.

The use of Public Events Data both as part of a marketing strategy and forecasting tool in recent years has grown considerably, to say the least. It has moved on from being just the domain of large companies using expensive complex software; data is available and beneficial to the smallest of businesses. Many of the current existing software packages are focused on the technical aspects of the product and its ability to evaluate and provide accurate forecasts. This is fine if the data input is comprehensive and includes all relevant factors, but in many cases both the quantity and quality of the content appears to be neglected, resulting in a less reliable prediction. New and reliable sources of information highlighting possible new revenue streams for your business are available and should not be ignored. Take advantage of the many different opportunities that arise from Events happening in your area. Sometimes you don’t need an algorithm generated calculation to identify where these opportunities lie, just plain straightforward information presented in simple format. Knowledge is king; harness it and use it to your advantage.

 

"Knowledge has power. It controls access to opportunity and advancement". - Peter Drucker